Updated Articles

  1. How Often Should You Post?

    Of all the things you could do to reach your parishioners and neighbors on social media, the most important thing is to post daily. The “big three” social media platforms (Facebook, Twitter, Instagram) all incentivize this – accounts that post daily...
  2. The 8:1 Nourishment Rule

    USE THE 8:1 NOURISHMENT RULE  If you remember the bad old days of parish social media, you remember this cycle:  Post about Lenten fish fry Post about Triduum and Easter Mass times Post about Christmas Mass times Repeat! And what happened ...
  3. What Type of Social Media Posts Work Best?

      In addition to posting at the right times and following the 8:1 rule, another way to think about driving engagement and reach is the different post choices you can make on social media. At the end of the day, there are six ways to engage yo...
  4.  How to Post Content

    Begin by clicking on the "Planner" in Catholic Social Media. Here you will see all kinds of content. There are items for this week, next week, the month, the season, and Evergreen/Forever content. Pick one that suits your communi...
  5.  How to Connect Your Social Media Accounts

    Getting your social media accounts set up with Catholic Social Media is easy! If this is your first time with Catholic Social Media, you'll be visited with a splash screen and invited to connect your social account. Just click this button to get st...
  6. Bug Detection with Jam

    From time to time, you may find what you believe to be a bug in Catholic Social Media. One of the easiest ways for our team to assess your potential bug is for you to record the issue using a free, safe tool that we use ourselves called Jam. This to...
  7.  How to Use Distribution Groups

    You can distribute content and resources to smaller, more specific groups of parishes by utilizing distribution groups. You can manage your distribution groups by clicking on your profile image > Manage Distribution Groups. To create a d...
  8.  How to Use Content Tags

    You can easily categorize all of the social media content and resources you create by adding content tags. To create a content tag, you can click on your profile > Manage Content Tags. From there, simply type your tag name and click "Add...
  9.  How to Use Personalization Parameters

    Personalization parameters are a fun, easy way you can help your parishes personalization content copy without giving them extra work. Personalization parameters are phrases that are commonly used in parish social media. Currently, the follo...
  10. Adding a Cover Image to a Video

    When you create a post and add a video file to it, the Catholic Social Media system will automatically recognize it and give you an "Add cover photo" option on the bottom lefthand side of the video preview:  Once you upload a cover photo, that w...