Popular Articles

  1. Common Facebook Scams and What You Need to Know

    Scammers are always at work and it's important to be aware of the latest scam going around to protect yourself and the parish. Here we'll document common Facebook scams you should be on the lookout for. Fall 2023 Many Facebook pages have received...
  2. Using the Bookmarks Bar

    You likely have at least a handful of websites you visit every day. You may have them bookmarked or you may simply rely on your web browser’s history to fill in the address as you start typing. But are you using the very convenient and visuall...
  3. Growing the Following - the Only Reason to Spend Any Money on Advertising

    If you’ve spent any time on the major social media platforms, you know there is a lot of pressure to spend money on advertising. There are a hundred ways to do this, but if you’re going to spend any marketing dollars on social media, don’t boost pos...
  4. Understanding the Accounts Screen

    The "manage accounts" screen is broken up into three sections. Here's how to understand them: Summary Card This section gives you key information at a glance, such as your diocese's account owner, the status of your Diocesan Essentials subscripti...
  5. Auditing Your Parish Website

    The dream scenario for any parish is that when people type its name into Google, the parish website is the first result. The nightmare is the reverse – despite your best attempts, you can’t seem to get your church into the first page of search engin...
  6. How to get a Unique Link to a Category in Resources

    You can now copy and share direct links to any Resource, category, or subcategory in Catholic Social Media. This makes it easy to point parishes, schools, or staff directly to the materials they need without sending them to the homepage. ...
  7. Why Parishes Need to Publish Content Daily

    Do we really have to be active on social media every day? The numbers do not lie. Parishes that post at least once a day on Facebook report average household giving 44% higher than parishes that do not. But that does not mean a parish employee ha...
  8. How to Use the Analytics Section

    You can see how your social media profiles and content is performing in the Analytics section. Toggle by month, year, social media grouping, and platform to easily get a pulse on your community. To see how each individual piece of content i...
  9. How Spammy is Your Email?

    Parishes are sending more emails than ever, and billions of messages crisscross the globe each day. For every legitimate message that needs to get somewhere, there are probably 3-4 that are scams, viruses, or unwanted marketing schemes. This begs th...
  10. Archiving Parish Livestreams

    Since the coronavirus pandemic hit America in February 2020, almost every parish in the country has livestreamed or pre-recorded Masses. Several months into our “new normal,” the question is coming up more and more: how long should we keep these Mas...